What is PCR (Post-Consumer Recycled) plastic vs PIR (Post-Industrial Recycled) in packaging?

When sourcing recycled packaging components (plastic bottles, poly mailers, bubble wrap), understanding PCR vs PIR is crucial:

### 1. Post-Consumer Recycled (PCR)

• Source: Made from packaging that has completed its lifecycle with end consumers, collected from household recycling bins (e.g. used milk jugs, water bottles).


• Impact: Truly diverts waste from landfills and oceans. Highly valued by eco-conscious shoppers.

### 2. Post-Industrial Recycled (PIR / Pre-Consumer)


• Source: Made from manufacturing scraps, trimmings, and factory waste that never reached a consumer.


• Impact: Efficient industrial scrap recovery, but does not solve municipal household waste.